Shippers, carriers and logistics service providers are increasingly aware of the benefits of real-time transport and supply chain visibility, with many organizations having already invested, or initiated projects to invest, in visibility solutions. In fact, Gartner predicts that “by 2023, 50% of global product-centric enterprises will have invested in real-time transportation visibility platforms.”
The benefits of visibility and shipment tracking seem obvious, and there are many. Increased cost efficiency and productivity through more streamlined operations, not to mention boosted service levels and NPS scores achieved by a superior customer experience, are making visibility an important supply chain capability.
With over 70% of freight shipments made in North America, Europe and China relying on road transportation, real-time visibility tracking projects tend to begin by addressing this segment. Tracking road transportation is complex, relying heavily on a broad network of carriers and a wide range of tracking technologies and approaches to ensure a high level of tracking is met.